First it was the 1,000,00th Discovery, now it's the 300,000th Land Rover Freelander 2 (LR2). You remember the LR2, don't you? It's the little Land Rover that has been soldiering on despite living in the significant shadow of the larger Land Rover LR4 and the Range Rover trinity.
Jaguar Land Rover has announced a recruitment campaign to fill 1,000 new openings at its Halewood manufacturing plant. The additional shifts created by the hirings will bolster production of the Land Rover Freelander/LR2 and the 2012 Range Rover Evoque. The recruitment drive is targeting production operators, supervisors, and engineers.
Last month, MSN UK Cars conducted a poll that asked 39,663 readers to vote for their favorite 4x4 vehicle. The actual question asked was, "Which firm makes the best '4x4' type cars?" Respondents were given a list of 12 manufacturers, including Land Rover, Toyota, Audi, BMW, Mitsubishi, Subaru, Jeep, Mercedes-Benz, Lexus, Volkswagen, and Volvo. Out of the 12, Land Rover came in on top.
The poor LR2. With the similarly sized 2012 Range Rover Evoque stealing the show, the LR2 hasn't received much play over the past year. Land Rover doesn't even mention the vehicle in the company's monthly sales releases, leaving it up to the reader to figure out how many buyers took home an LR2. It does not help the LR2's cause that a Range Rover Evoque Pure starts at $43,995.00 while a high-end LR2 comes in with a base MSRP of $41,500.00.
The official Land Rover Blog has released a humorous new wallpaper as part of its weekly wallpaper series. The wallpaper depicts a Freelander hanging out with a couple of hippos in a Saharan river. The caption on the print campaign reads, “FREELANDER Born to be free.” The desktop wallpapers are available in four sizes and [...]